How to maximise exposure out of your participation in the SAFETY4SEA Event Review past event videos & presentations and attendance KPIs to tune for the event. 1 Study the event guide to prepare on how the event is being delivered (if not participated in the past). 2 Review internally your objectives for your participation on the event and derive a wishlist. 3 Communicate your wishlist of expectations to the organisers and seek best available options towards realization. 4 Co-ordinate with the organisers well in advance to send over any marketing material and brochures. 5 Communicate in advance via your social media channels your speaking, participation and/or attendance to the event. 6 Contribute with an article on the website, in advance of the event to prepare the audience for what you are about to contribute to the event. 7 Inform your local people/ agent of your goals and ask them to invite prospective clients/contacts & interested stakeholders to the event. 8 Ensure that your speaker has studied the speaker instructions to tune his presentation with the audience and the scope of your overall marketing strategy. Ask for rehearsals of the presentation and the panel discussion as necessary. 9 Remember that while direct marketing/selling is strictly prohibited during presentation same functions may be performed properly outside the auditorium and during the social functions of the event accordingly. 10 Assist organisers in finalizing the article version of the presentation to be posted on website and participate via social media to spread the news around. 11 Make a different version of the article that has been produced out of the presentation on the event and share via your social media. 12 Post the video presentation on your social media to boost exposure of the presentation. 13 Co-ordinate your social media with the organisers social media postings on Twitter, Facebook & LinkedIn to maximize reach and conversion. 14 Terms & Conditions (TAC) 1. Attendance Confirmation & Invoicing a. Sponsorship confirmation is binding once it has been received in writing (any form) accepting in full the event sponsorship Terms and Conditions (These TAC), Sponsor Guidelines and any other instructions provided by the Organisers. Any reservations and/or comments of any sort associated with the sponsorship should be communicated in writing to the Organisers, in due time, ahead of the event commencement. b. Invoice will be issued on confirmation of sponsorship and should be settled within 30 days from issue or 15 days ahead of the event commencement, whatever comes first, free of bank charges. Failure to meet payment deadline may entail loss of the allocated sponsor package and associated speaking slot. c. Sponsorship Cancellations will be without any cost 45 or more days ahead of the event, at the cost of 25% of the sponsorship for cancellations between 44 to 16 days from the event while cancellations within the last 15 days from the event commencement will have 100% charges of the sponsorship due. 2. Co-ordination of Sponsors & Speakers a. Guidelines to speakers and Guidelines to sponsors shall be communicated well in advance of the event in separate documents that include important provisions on matters concerning successful delivery of the event, expected preparation and performance during the event etc. b. Sponsors are required to co-ordinate with the Organisers and prepare their speakers for the event. c. By participating to the event sponsors and speakers agree to the public posting of their name and logo and the subsequent distribution of presentations to the public via web and YouTube. d. All marketing material to be circulated throughout the event should comply with all applicable national and International legislation, local customs and practice. Organizers reserve the right to refuse or request removal of any material that may be found offensive of any form or may be regarded unsuitable of any form. e. Sponsors are responsible to deliver any material required at the venue of the event, meeting relevant deadlines as otherwise instructed by the Organisers, at their own expenses. 3. Organiser’s Slot Allocation Policy a. As event is provided for FREE to the delegates ALL expenses are to be covered by the sponsors, therefore sponsorship is a prerequisite for service and product vendors in line with the event guide. b. As organizers are interested in providing a wellrounded, sustainable event Direct Marketing will NOT be allowed during presentations in line with Speaker guidelines. c. Organisers reserve the right to allocate Presentation slots to keynote speakers, industry experts, associations and ship operator’s executives to the best interest of the event agenda. 4. Program Development a. Organisers reserve the right to finalise the conference program to the best way possible allocating slots to any organisation to their discretion to the best interest of program diversity and fulfillment. b. Organizers reserve the right to alter/change any part of the program/event for any reason. c. An inability to fulfil the sponsor’s desire for a specific speaking slot, does not give the sponsor the right to cancel their booking, require a price discount, claim compensation or the like. d. Slot allocations will follow the deadlines announced in the event guide and will follow the principle “first come – first served” to the best interest of the agenda development. e. Organisers reserve the right to allocate any speaking slot elsewhere in case a registered sponsor fails to meet nomination of speaker or other important deadlines communicated in advance regarding the conference program. 5. Sponsorship Expectations a. Organisers are not responsible in any way to fulfil any Sponsorship expectations beyond those explicitly described in the event guide and common practice. More specifically organisers are NOT responsible to co-ordinate any 1-1 meeting or make business introductions to event delegates. b. Organisers accept no liability towards the sponsor for possible low support for an event by other sponsors or delegates, or for the absence of possible key spon- sors or meeting commercial sales and contact targets set by the sponsors. 6. General a. In the event of individual provisions of a Sponsorship Agreement or of these TAC being or becoming partly or as a whole ineffective, this will not affect the effec- tiveness of the remaining conditions. b. Any failure of the Organisers to insist upon strict performance of these TAC shall not be deemed a waiver of any Organiser’s rights or remedies nor be deemed as a waiver of any subsequent default by the Sponsor. c. The place of performance for all obligations resulting from or in connection with the sponsorship agreement is Piraeus, Greece. 4th SAFETY4SEA Manila Forum I Event Guide events.safety4sea.com events.safety4sea.com 13 12 4th SAFETY4SEA Manila Forum I Event Guide
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